Nickelodeon Kids’ Choice Awards is back in a new avatar: eCultify brings KCA to the Metaverse

Mumbai-based digital marketing agency eCultify will be the 1st Indian company to host an award show in the Metaverse. Watch Nickelodeon celebrate its annual show.

Nickelodeon Kids’ Choice Awards 2021, Metaverse version is an experience specially designed for children and their parents, bringing the NICK style as close to them as possible. Absolutely kid-friendly, but a treat for the adults as well!

The awards will be graced by the presence of superstars and kids favourites like Badshaah, Deepika Padukone, Siddharth Malhotra, Sara Ali Khan, Kiara Advani, Rashmika Mandana, and influencers like Anushka Sen and more.

What is this all about?

This is a one-of-a-kind award show, even better than the physical world, where the guests get to experience the fantastical world of Nickelodeon with all the freedom. Here children get to interact and engage with their favourite TV characters in ways unimaginable.

The creators!

We like to call ourselves the eCult — a community of tech-lovers and creative minds. A project like this was right up our wheelhouse, cracking a couple of firsts for us in one whooping stroke:

- 1st Metaverse award show in India
- The 1st metaverse show for kids
- The first Indian agency to ever host one

This meta-stint was a culmination of conceptualization and design, to digital architecture and blockchain technology.

This will take place on Decentraland, a browser-based platform and 3D virtual world, with software that runs on the Ethereum blockchain.

It’s a free sign up, open to attend any of the MVFW events… and tickets are none!

It’s free to sign up to Decentraland and attend any of the MVFW events, and no tickets are none!

meta is cool! So is eCultify, because eCultify is now meta.

We are inspired by the power of digital technology and the opportunities it presents to engage with communities in fascinating, relevant ways.

Speaking on the future of the Metaverse, Mayur & Vivek, Co-founders, eCultify Advertising, said, “Going forward, we see event companies leaning more and more toward the virtual space because it lets us do wonders, and everything is but a new effort away. eCultify was founded to pioneer and lead in championing digital & tech, and this meta-step is our way of getting into this fascinating new universe.”

Metaverse — The New Normal

Being ‘meta’ has always been something people looked forward to, and now eCultify is going meta quite literally. Looking forward to new & amazing projects, to be run from our virtual office space!

We’ll be seeing you soon. Where? In the metaverse, of course!



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